you run social media. we handle the reporting. white-label portals, unified analytics dashboards, and automated client reports — built and managed so you can focus on content and strategy.
social media reporting shouldn't mean hours of manual exports. but for most agencies, data lives across six platforms, metrics don't translate, and proving roi on organic social is an exercise in creative storytelling rather than hard numbers.
instagram, tiktok, youtube, linkedin, facebook, x — each has its own dashboard, its own metrics, its own export format. your team logs into all of them every month.
download csv, screenshot insights, paste into slides. repeat for every platform. repeat for every client. every single month.
instagram "reach" vs tiktok "views" vs youtube "impressions." clients want one number. you have six different definitions.
clients ask "what's the roi of this?" for organic social. without a proper analytics layer, the answer is always vague.
we build six core deliverables for social media agencies. each one saves your team time, impresses clients, and gives you data that proves the value of your work.
all platforms in one view. cross-platform metrics normalised and comparable. no more logging into six different analytics tools.
every post, reel, story, and video tracked. see what formats, times, and topics drive the best results across platforms.
beyond vanity metrics. track meaningful engagement: saves, shares, comments, dms, link clicks — the interactions that signal intent.
follower growth, audience demographics, and reach trends over time. show clients the trajectory, not just the snapshot.
blend organic and paid metrics in one dashboard. roas, cpa, ad spend vs organic reach — one story, one report.
track competitor follower growth, posting frequency, engagement rates, and content strategy. show clients where they stand.
we connect your social platforms (instagram, tiktok, youtube, linkedin, and more) into bigquery via official apis. visualised in looker studio. managed by us.
we audit your platforms, understand your clients' goals, and scope the reporting architecture. which metrics matter? what story does the data need to tell?
we build api connectors, configure bigquery pipelines, and design your dashboards in looker studio. white-labelled with your brand.
we monitor pipelines, handle api changes, build new client dashboards, and generate monthly reports. you focus on content and strategy.
all piped into bigquery via fivetran or custom api connectors. unified data model. updated daily. no manual exports.
we don't run social media. we build the reporting layer for agencies who do. if your team is spending more time on reports than strategy, we can help.
full-service social agencies managing content, community, and growth across multiple platforms for multiple clients.
content creation studios that need to prove their content drives engagement, reach, and business outcomes.
influencer management firms tracking campaign performance, creator metrics, and client roi across platforms.
pr agencies with social media arms that need unified reporting across earned, owned, and paid social channels.
practical guides for social media agencies looking to level up their reporting, analytics, and client dashboards.
The pain of manual social reporting and how to automate it.
read guide →What native insights misses and what agencies actually need.
read guide →Metrics that prove ROI beyond vanity numbers.
read guide →Attribution frameworks for organic social.
read guide →Combining all platforms into one unified view.
read guide →Structure reports for busy CMOs who skim.
read guide →Different metrics, same dashboard, one story.
read guide →What to monitor and how to present it.
read guide →We use official APIs (Meta Graph API, TikTok API, YouTube Data API, LinkedIn API) via Fivetran or custom connectors. Data is extracted daily and loaded into BigQuery. We handle all authentication, rate limits, and API changes — you never touch an export button.
Yes. We blend organic metrics (reach, engagement, follower growth) with paid metrics (ROAS, CPA, ad spend) in a single dashboard. Clients see one unified view of their social performance — organic and paid side by side.
Yes. We build white-label portals where each client gets their own login and sees only their data. The portal carries your agency branding — your logo, your colours, your domain. Clients never see Chartica.
Anything the platform APIs expose: followers, reach, impressions, engagement rate, saves, shares, comments, video views, watch time, link clicks, profile visits, story completions, reel plays, audience demographics, and more. We also calculate derived metrics like engagement value and content performance scores.
Most social media agencies are live with their first client dashboard within 3 weeks. Discovery takes 1 week, build takes 1-2 weeks, and then we manage ongoing updates and new client dashboards as part of a monthly retainer.
Yes, within the limits of public data. We can track competitor follower growth, posting frequency, engagement rates on public posts, and content types. This data is presented as competitive benchmarks alongside your client's own performance.
book a 20-minute discovery call. we'll review your social data sources, scope a reporting portal, and show you what's possible — no commitment required.